Multiple referrals from Facebook in Google Analytics (and how to fix that)

If you promote website(s) via Facebook and then want to measure their performance with Google Analytics, you will soon run into a practical problem. The visit from Facebook comes in from different referrals / referrals, which makes analyzing in Google Analytics very impractical. Well-known references…

Facebook Ads or Google Adwords: Which one is the most effective?

Advertising on Google Adwords as well as with Facebook Ads can be very effective. Both are top-notch online advertising platforms. But how do you choose the best channel for your advertising budget? Which internet giant does your earn marketing euros? Search (Google Adwords) or Social…

Advertising on Reddit and Quora: Here's what you need to know

If you are an entrepreneur or marketer actively engaged in your online marketing, then you have undoubtedly (had) advertisements on Google and Facebook. Maybe you've even experimented with ads on Instagram, Pinterest, Youtube, Twitter and LinkedIn (props for you!). These networks have now conquered a…